Our Story

A personal lifelong learning journey

As Executive Director of APDA, Dr Shih Hui Min is a firm believer of continual learning.

Dr Shih began in 1980s Singapore as a broadcast presenter, producer and manager of MediaCorp’s three Chinese radio stations. These stations would go on to achieve top-ranking listenership in Singapore.

Having obtained Master of Business Administration from the National University of Singapore while in MediaCorp, Dr Shih chose to pursue a doctorate on a full-time basis with one of China’s leading universities, Tsinghua University, graduating in 2009 with a PhD in journalism and communication.

Since then, Dr Shih has furthered her professional growth in several ways. From 2013-2018, Dr Shih undertook a role as adjunct researcher in the National University of Singapore’s East Asia Institute, with a focus in media and creative industries in Asia. She also continues to be a program consultant for MediaCorp, and has been invited to conduct lectures at the Singapore Media Academy and the Civil Service College respectively.

Dr Shih’s time as a consultant, researcher and lecturer ignited her interest in Singapore’s adult vocational education industry. To improve her training methods and better engage her students, Dr Shih undertook the Advanced Certification in Training & Assessment (ACTA) course conducted by Singapore Institute of Adult Learning (IAL), before obtaining WSQ Diploma in Adult and Continuous Education (DACE) from IAL in 2018. Dr Shih is currently a certified facilitator of the ACTA course.

Dr Shih founded APDA in the hopes of encouraging lifelong learning for all – regardless of age or background.